Enterprise on Display: IITF Strengthens Small Businesses & Rural Entrepreneurs

The Bharat Mandapam complex has transformed into a dynamic showcase of India’s economic diversity, bringing together traditional crafts, farm enterprises, startup innovations, and regional specialities from across states. The 44th India International Trade Fair (IITF) 2025, themed Ek Bharat, Shreshtha Bharat (One India, Great India) with more than 3,500 participants, each carrying her own story of labour, heritage, and aspiration.

Inaugurated on 14 November 2025, the fourteen-day event is not merely a commercial gathering but an opportunity platform where first-generation entrepreneurs, rural artisans, and home-grown brands test their demand, connect with buyers, learn from peers, and access state support mechanisms. For many exhibitors, IITF represents a step into a larger national marketplace—one that reflects a confident, steadily growing, and self-reliant India.

The India International Trade Fair (IITF), organised annually by the India Trade Promotion Organisation (ITPO) since 1980, is one of India’s most significant platforms for MSMEs, artisans, startups and industries to connect with buyers and expand their market reach. Over the years, it has grown into a showcase of India’s manufacturing strength, innovation and traditional crafts across diverse sectors. In 2024, the fair drew over one million visitors, reaffirming its status as one of the country’s most awaited trade events.

IITF is held at Bharat Mandapam, the modern convention and exhibition complex built within the Pragati Maidan precinct and inaugurated in 2023. Developed to provide India with a world-class venue for global exhibitions and major summits, it spans 123 acres and includes a 7,000-seat convention hall, seven exhibition halls, more than 100,000 m² of display area. The ITPO to host nearly 90 events each year, positioning New Delhi as a leading international exhibition destination.

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